Post by account_disabled on Dec 26, 2023 4:50:30 GMT -4
In the previous two articles We talked about the impact of the coronavirus pandemic on consumer goods retailers. which covers aspects of “The challenges of protecting and serving customers go hand in hand,” including “pricing, promotions, and the urgent need to take care of employees” has been discussed. Until now Retailers around the world continue to work hard to keep up with the supply of merchandise available. with keeping their employees safe. In this article, we will return to talking about customers again. As a result of the ongoing spread of the coronavirus, customer needs have changed rapidly. The key issues we will be discussing today are building loyalty and communicating with customers amidst the ongoing uncertainty.
When customer feedback is the way to survive One of Dunnhumby's key strengths is helping retailers understand customer behavior by using detailed purchasing data to predict future customer Telegram Number Data behavior. as well as helping to gain perspective on the larger issues that are currently affecting buyer attitudes. So that retail stores can adapt and plan accordingly to the situation from our expertise. With such a concept That's why we've launched the Dunnhumby Customer Pulse survey to study customers in 19 countries across Asia, Europe, Latin America and North America. Data was collected from over 400 consumers in each market through online interviews between March 29 and April 1, 2020. This first-of-its-kind consumer survey gives us important insights. Including the observation of 3 main points for the retail business: greater value is what customers are looking for at this time.
Even during this time when the coronavirus is spreading throughout the world, it will result in customers going out to shop less often than before and limiting the number of stores they can go to more. But what is interesting is that the volume and value of customer purchases increases each time. What customers are looking for from retailers these days is better value due to concerns about their financial situation. Traditional shopping must be avoided. Because online shopping satisfaction is coming. Even though most customers will see that General retailers are coping well with the outbreak (54%), but in this situation ordering products ready for delivery via online channels Including the service of ordering through online channels to receive products back at the pick-up point, satisfaction scores have increased to the point of surpassing the services of traditional retail stores.
When customer feedback is the way to survive One of Dunnhumby's key strengths is helping retailers understand customer behavior by using detailed purchasing data to predict future customer Telegram Number Data behavior. as well as helping to gain perspective on the larger issues that are currently affecting buyer attitudes. So that retail stores can adapt and plan accordingly to the situation from our expertise. With such a concept That's why we've launched the Dunnhumby Customer Pulse survey to study customers in 19 countries across Asia, Europe, Latin America and North America. Data was collected from over 400 consumers in each market through online interviews between March 29 and April 1, 2020. This first-of-its-kind consumer survey gives us important insights. Including the observation of 3 main points for the retail business: greater value is what customers are looking for at this time.
Even during this time when the coronavirus is spreading throughout the world, it will result in customers going out to shop less often than before and limiting the number of stores they can go to more. But what is interesting is that the volume and value of customer purchases increases each time. What customers are looking for from retailers these days is better value due to concerns about their financial situation. Traditional shopping must be avoided. Because online shopping satisfaction is coming. Even though most customers will see that General retailers are coping well with the outbreak (54%), but in this situation ordering products ready for delivery via online channels Including the service of ordering through online channels to receive products back at the pick-up point, satisfaction scores have increased to the point of surpassing the services of traditional retail stores.